Saturday, August 11, 2007

Automotive Classified Profile: Cars.com

In 1998, Cars.com was born.

With over 8 million monthly visitors, 13,000 car dealers, and the addition of private party sales, Cars.com is a resource that every shopper should browse when looking for a car.

The interface is strong, offering a quick portal to the inventory. Unlike some of its competitors, you can get to the inventory by selecting make, model, and zip code, then one click takes you to the vehicles. Direct links to the dealers are present, so visiting dealers coast to coast from Portland Honda to Boston Toyota is just a switch of cities or zip codes from reality.

The advanced search options are very crisp, allowing you to search multiple makes, models, and years simultaneously. You can search by zip or city and you can narrow your search by how long the vehicle has been listed.

The listings themselves are okay. They offer several calls to action, but someone who isn't familiar with it may not be able to quickly find the right buttons.

Overall, I recommend Cars.com as a place to search for cars, especially if you don't mind working with dealers and you are willing to buy in a major metropolitan area.



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